FW: Hack is Wack - Ad campaign

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寄件者: Jamz Yaneza (RD-US)
傳送日期: Friday, September 03, 2010 1:23:30 AM
收件者: Greg Jensen (MKT-US); Robert McArdle (AV-EMEA); Newsbank
主旨: RE: Hack is Wack - Ad campaign
自動依照規則轉寄

This guy actually says the facts:

http://hackiswack.com/index.php/home/viewvideo/15/hack-is-wack/hairetsu-entry.html

 

 

Favorite line: MS Blast and Sub7

 

J

 

 

Cheers,

Jamz

 

 

From: Greg Jensen (MKT-US)
Sent: Thursday, September 02, 2010 10:19 AM
To: Robert McArdle (AV-EMEA); Newsbank
Subject: RE: Hack is Wack - Ad campaign

 

Interesting person to use as your spokesperson. J  I guess if you want a “green” loving spokesperson, I suppose he’s the best person…..as Paris Hilton got caught recently for her “green” efforts. 

 

I heard Norton passed on the  “Attacking is Smacking” campaigns using Cheech and Chong.  Not sure why.

 

Jokes aside…this doesn’t strike me as the most professional form of PR, but it will grab a few headlines.

 

From: Robert McArdle (AV-EMEA)
Sent: Thursday, September 02, 2010 8:22 AM
To: Newsbank
Subject: Hack is Wack - Ad campaign

 

Hack is Wack – apparently - http://www.hackiswack.com/

 

Symantec’s latest ad campaign for Norton

 

Bob

 

Robert McArdle | Sr. Advanced Threat Researcher / Manager IDA Ind Est, Model Farm Road, Cork  Office: +353 (21) 4710289 loc: 18289| Mobile: +353 876578672